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Jeni Jarrell
, Director, Strategy & Operations, LifeStar Creative

Executive Summary

For ten years, Jeni has applied her energy, drive, and enthusiasm to the field of senior living marketing. As a natural collaborator, Jeni’s strength in building relationships, her solid strategic mindset, and her desire to dig into the details have contributed to successfully developing and managing multi-million-dollar marketing plans.

Jeni’s history of strategic success, natural creative vision, and extensive process knowledge create the perfect triple threat as she directs Strategy and Creative Operations for LifeStar Living.


  • Continuing Care Retirement Communities
  • Assisted living and memory care communities.
  • Life Plan Communities
  • Multi-site community systems
  • For-profit and not-for-profit communities
  • Process development

Areas of Expertise

  • Process development, optimization, and implementation
  • Marketing strategy and implementation
  • Collaboration and relationships
  • Direct mail creation and production
  • Data research, integrity, and reporting
  • Budget management
  • Productivity Software
  • Project management
  • Creative design

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